Sugar factory redesign
Food & beverage
Redefining the experience and designing moments to savor, turning every bite into a celebration with friends.
Sugar factory is a candy-themed American brasserie nestled in the heart of NYC and Vegas. The rebrand introduces interactive food ordering and customization, making each visit an engaging adventure as it captures the essence of joy and togetherness, bringing friends and families closer through a shared experience: with interactive food ordering and customization.